3 Seller Mistakes You Can’t Afford To Make
Selling your home is an emotional part of life. We want you to be as prepared as possible. We'll make sure you won't make these 3 mistakes sellers most commonly make.
1. Attachment Issues
Problem: You love your home, and expect buyers to see all the irreplaceable memories that you shared in it. This attachment often leads to failing to make proper repairs or simple changes that can dramatically increase the home’s value.
Solution: Make sure you’re truly ready to sell. This can be a very emotional process and you need to be fully committed to selling. Once you’ve decided you’re all in, start thinking of your home as a business transaction.
We understand how important your home is to you, and are here to make sure you stay on track!
2. Pricing Panic
Problem: You list your home for more than recommended. After a month of your home being on the market, you start to panic.
Solution: Correctly price your property. Overpriced properties end up driving the price down. In the right market and conditions, correctly pricing your home can sometimes lead to a bidding war, often ending in an offer above asking price.
We will show you homes similar to yours so that we can gauge an appropriate asking price. We also will take a look at your town's average days on the market so you can know what to expect.
3. Ineffective Marketing
Problem: Your home has been for sale, you’ve attracted some buyers, but the traffic isn't quite what you expected.
Solution: Selling a home is no different than selling a product. In order to sell effectively, you must market and advertise. Every listing we get receives a Facebook advertisement. We boost each post to an audience of 20,000+ potential buyers your town and in zip codes where the buyer will likely be coming from. You have one chance to debut your home on the market and our job is to make the most of that opportunity and get your home the maximum attention it deserves. We are essentially a PR firm for the most important asset you own.